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What We Do

Our tasks

Our activities include

  • Retailing services and support for the Expert countries
  • Overseeing the "Expert" brand:
    • Developing the Corporate Identity Manual
    • Controlling/monitoring the implementation of the Corporate Identity Manual
    • Defending the brand against misuse
    • Expanding the brand into new countries
  • Making international agreements with suppliers
  • Coordinating exclusive products and deals
  • Acting as mentor if there are problems between expert countries and their national suppliers
  • Steering business at a European level
  • Organizing international meetings to share «best practice»
  • Supporting the Expert countries in their daily business
  • Carrying out pilot projects and implementing them in all expert countries